Gallery of Matica Srpska

Town: Novi Sad
Country: Serbia

The oldest National Gallery in Serbia is undergoing a significant revision of its collections, with curators striving to provide new contexts for the artworks. This initiative aims to enhance the accessibility, relevance, engagement, and responsiveness of art to contemporary challenges. Drawing inspiration from the notion that museums are designed for diverse audiences, a modular and fluid structure has been implemented in the permanent exhibition. This approach eschews a singular, linear interpretation of the entire collection, instead presenting a diverse array of smaller frames that cater to the varied experiences of visitors of all ages, whether local or tourists. The structure of individual themes and modules within the permanent exhibition is meticulously crafted to offer experiences tailored to different age groups, local communities, and tourists with diverse backgrounds and interests. To further augment and transform the exhibition experience, the Gallery incorporates a range of objects that deviate from the classical and monotonous, including some of its collections of applied arts and historical and personal artifacts. The Gallery’s mission and approach to art and culture are consistently updated through its web presentation and social networking platforms. 

The Gallery of Matica Srpska is a well-managed cultural institution with a highly skilled curatorial team. Based on its collections of works from the 19th and 20th centuries, it endeavors to present art as a universal language capable of addressing the contemporary challenges faced by society. The gallery effectively communicates the profound and inseparable connection between Serbian art and culture and the art and culture of Europe as a whole.

Website: www.galerijamaticesrpske.rs