A Website Focused on Preserving the Intangible Cultural Heritage of Uherský Brod.
The ‘Embroidery Craft’ website is part of the eponymous project focused on preserving the intangible cultural heritage of the district of Uherský Brod, a small area in South Moravia, rich with folklore and folk costume tradition. The website contains a number of detailed tutorials (animations, videos, photographs, drawings and descriptions) and is being expanded to become a well of knowledge for those who wish to uphold this tradition.
Currently, it contains over 70 stitch animations searchable by name and location.
In one section, you will learn how to make an embroidery step by step. The web has been gradually expanded to cover traditional weaving techniques, decorating Easter eggs, and home decorating techniques. Last not least, the website shows the diversity of folk culture and the creativity of the people who have shaped it.
The website is customized for mobile phones and can serve as a guide to folk costumes and their place of origination, as the stitches and embroidery motifs are characteristic of specific areas, or can help the users to make their own creations.
“The Embroidery Craft” website was created by the John Amos Comenius Museum in Uherský Brod (Muzeum Jana Amose Komenského v Uherském Brodě). The project of the website first started in 2018, however, it was not until late 2019 when more video tutorials were created. Since then, the website is frequently updated and now focuses not only on the folk costumes, but on the preservation of folk traditions of Moravian Slovakia. The author of the project is the curator of the ethnographic sub-collection, Veronika Provodovská, whose long-term interest in the folk costumes and customs was at the beginning of this endeavour. The technical support, website management and the production of the tutorials is ensured by Marie Kadlčíková and Stanislav Kadlčík.